Designing the Future of Visual Storytelling
Rishabh Arya is the Founder and Lead Producer of Zupiyo Motion Pictures, a modern production company built with a bold vision: to create cinema and content that stays in memory long after the screens fade to black.
With a background rooted in entrepreneurship, storytelling, and emerging media, Rishabh brings a unique balance of creative instinct and strategic execution to every project. His journey into filmmaking was a calling—a realization that storytelling is not just communication, but influence, culture, and legacy.
Under his leadership, Zupiyo Motion Pictures has evolved from a creative concept into a structured division of Nexra Corppe Private Limited, building an environment where filmmaking is refined, talent is nurtured, and stories are created not for trends, but for timeless impact.
Cinema With Purpose
Every story should mean something. We reject hollow spectacle in favor of narrative depth.
Collaboration Over Ego
Filmmaking is teamwork. We leave egos at the door to serve the project's vision.
The Engine
Operational Precision
The Architect Behind The Hood
While the Visionary dreams, the Missionary builds. This is the unseen force that drives Zupiyo—the relentless pursuit of operational perfection, infrastructure, and execution.
Behind the cinematic glamour lies a rigorous backbone of strategy and discipline. We believe that true creativity can only flourish when supported by unshakable logistics. The "Missionary" represents our commitment to the grind, the systems, and the processes that turn abstract ideas into tangible reality.
It is the dedication to being The Person Behind the Hood—ensuring that the engine of production never falters, so the story remains the hero.
Process First
Creativity is chaotic; production shouldn't be. We thrive on organized chaos.
Fiscal Integrity
Maximizing value on screen through smart, transparent resource allocation.
"We are building one of India’s most meaningful and globally recognized production houses—where emotion, craft, and storytelling come together to create unforgettable cinematic experiences."
At Zupiyo, we don't just ask "What does it look like?" but "What does it feel like?" That shift in perspective is what separates content from cinema.
Rishabh Arya